How does your subscription strategy stack up?
Get a personalized report card that benchmarks your business across six critical growth capabilities. See where your strategy appears strongest, uncover potential gaps, and identify where to focus next.

Get a personalized report card that benchmarks your business across six critical growth capabilities. See where your strategy appears strongest, uncover potential gaps, and identify where to focus next.

Ecommerce growth is changing as the market recalibrates, but brands investing in the entire subscriber lifecycle are already seeing the returns.
The 2026 State of Subscriptions combines Recurly’s analysis of 2,200+ subscription businesses like FabFitFun, Nuuly, and Scentbird, along with 76 million subscribers and proprietary consumer survey data, to deliver the insights you need to succeed.